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Project Duration
12 Aug - 27 Aug 2021
Project Type
Solo Project
Tools
Figma and Google Form

Redesign Jenius
Homepage

This is my first portfolio with the topic of Redesigning the Jenius homepage. I took this topic because I saw some complaints from my friends and myself (as Bank Jenius users) who felt a little frustrated when using the Jenius application when they wanted to fulfill their daily banking needs.

The Jenius application runs very slowly compared to its competitors, the display is not well organized and so on. Hopefully with this case study I can understand User Experience better.

(Disclaimer : This project is a personal project that I made in my view, this project is free, it is not owned by anyone and is not affi liated with any program.)

About Jenius Bank

Jenius is a digital banking application. This application helps users carry out financial activities such as saving, transacting, or managing finances and allows customers to have bank accounts. All done from one place, from mobile phones, both based on Android and iOS.

This application was launched by Bank BTPN on 11 August 2016. In its operations, Jenius is connected to the national banking ecosystem and international payment systems through Visa debit cards and the National Payment Gateway (GPN).

Project Overview

How this project start?

I started this project with some problems that I and some of my friends were having. I complained about the interface design on the Jenius homepage which I think is not neat and confusing. Actually, I've been complaining about the problems I've been experiencing for a long time and there has been no change at all in the homepage interface since I first became a customer of Jenius.

After I studied UI/UX Design, I tried to turn the Jenius homepage into a case study. I became a Jenius customer because in the past there was no need for admin fees, free transfers to all banks and free cash withdrawals at all ATMs. But now, to become a customer must be charged a monthly fee of 10 thousand rupiah. I have no problem with the new policy from Jenius. I'm just wondering why when Jenius has not made the application free, but the interface page is still the same.

Problem

Customers are a little confused by some of the features on the Jenius homepage which are messy and load old applications.

Solutions

With the existing problems, questionnaires, competitive research and interviews, redesigning the appearance of the Jenius homepage by summarizing the more important appearance on the homepage.

What I Did

  • Conduct research by distributing questionnaires, competitor comparisons and interviews.

  • Performing system analysis includes: "User persona, Point of View, and How Might We".

  • Create low-fideility and high-fidelity designs.

  • Create a prototype that's totally functional.

Objective

“Making Jenius users not get confused when they want to dodaily banking activities”

User Research

Research

By distributing questionnaires to some Jenius users

In this session, I try to share a questionnaire with some of my friends who use a Jenius application to get some data that is relevant to the case study I made. And here are some of the questions in the questionnaire.

1. What do you think about the interface, especially the homepage of the Jenius bank application?
2. What makes you prefer to use the Jenius app?
3. What feature do you dislike the most or find useless in the Jenius app?
4. Do you think that the appearance of the Jenius app is confusing?
5. What feature do you like the most about the Jenius app?
6. What features do you expect in this Jenius app?

Analysis

From the results of existing research, I made several problem-solving methods that are commonly used on User Experience

User Persona

Richard David

Jakarta, Indonesia
College Student
Age : 21
Talent : Tennis

About

Richard is a private employee at a company in Jakarta. Richard has several complaints regarding his daily banking needs. He is a Jenius customer who hopes that his daily banking needs can be well met, especially with a faster load and a neater appearance.

Goals & Needs

  • Fast loading apps.

  • A neater look.

  • More urgent transactions are easier to access (example: QRIS, e-Wallet topup and transaction lists).

Frustations

  • Long load apps.

  • Ineffective flow when you want to access features on Jenius.

  • Untidy appearance.

Point Of View

User

People who are active in banking activities: QRIS, transfers, top-ups and so on.

Insight

  • Users want their daily banking activities to be fulfilled properly. It's better if the more important features are easier to access.

  • Users want to load apps on Jenius even faster.

Needs

  • Top up e-Wallet, bank transfer, payment via QRIS for easier access.

  • A neater appearance, especially on the homepage.

  • Faster application load.

How Might We

  • What if we make the Jenius application load faster?

  • What if we make top-up, transfer and QRIS easier and faster to access?

  • What if we create an important feature (urgent) on the homepage?

  • What if we create a more concise user flow so that the experience in banking activities can be fulfilled properly?

Process

Sketch

The first thing I did was to make a low-fi delity sketch. As seen below that I actually did it without using sufficient tools because low-fi delity sketches don't require detail, the most important thing in low fidelity is how the ideas in our heads can be described.

Low-Fidelity Design

High-Fidelity Design

Style Guide
Design

I will explain about the final design which is the output of this case study. The first is on the homepage display, I summarize to show only the important features (which are most often used on a daily basis) in order to make it easier for users to choose and carry out their banking activities. After that, the features that were previously found on the homepage (which made it very messy) were moved to a hamburger menu as can be seen in the design on the left. And for the design on the right, the user can see the level and remaining transactions that can be done for free.

What i learn from this project?

I learned a lot from the case studies that I raised myself and did myself. I really hope that I can learn a lot from my first case study. And here are some things i can learn

  • A comfortable and simple appearance is the strength of an application. As a designer, we are often lured by attractive, trendy and out of the box designs. But, We must always remember the ‘why’. The primary goal is to understand the user, their problems and then come up with a design that solves it.

  • Process in essential. For a project that is vast, it gives you a roadmap to navigate through what can be a foggy route. This is especially useful when you’re starting out.

  • Data is everything when you want to do a case study. If more data is collected, a case study is likely to be better than less data.

  • Usability testing is very important, where we change perceptions (groups) to be tested for potential users. From usability testing, we can see the pain points felt by the user, which flow is not good and which flow is maintained.

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